Category: Webinar
CareerBuilder.com study reveals fifty-seven percent of employers do not have an employment brand - workers offer insights on what attracts them to employers
Aug 4, 2008
While the economy and job market may have slowed, many organizations are still challenged with finding top talent. In fact, a recent CareerBuilder.com survey of more than 2,700 hiring managers found that nearly 40 percent of employers have positions for which they can’t find qualified talent. Employment branding has emerged as an important way to distinguish employment opportunities and attract the best candidates, yet nearly three-in-five (57 percent) of employers say they don’t have an employment brand.
A lot of employers currently rely solely on their consumer brand to attract talented candidates but that appears to be changing. Nearly one-third (31 percent) of employers do not think their company or employment brand is enough to attract qualified workers.
- Comments 0 Comments
- Categories Branding, Employee Attraction, Employee Engagement, Webinar
Generational hiring - is your recruiting coming of age?
May 27, 2008
How you speak to candidates could be the difference between attracting top talent and watching it go to your competition. And speaking to candidates requires understanding the generations that make up today’s labor force. Even language differs greatly between one generation and the next. When a candidate from Generation Y refers to something as “sick,” they mean that it’s cool. When a Baby Boomer calls something “sick,” they mean that it’s gross.
The key to attracting a specific candidate with your desired level of experience is in positioning your company effectively. How you communicate your employment brand plays the largest role in your recruiting efforts by informing candidates of your company culture, benefits, and opportunities before they ever apply to a position.
- Comments 1 Comment
- Categories Employee Attraction, Employer Advice, Generational Hiring, Webinar
Loading ...